Gravely® Atlas JSV Wins Landscape and Irrigation’s Twenty for 2015 New Product Award
Landscape and Irrigation announced its selections for the "Twenty for 2015" new product awards this week, and the Gravely Atlas JSV took home the prize in the UTV category.
The Twenty for 2015 new product awards recognize products in the commercial landscape and irrigation markets. Products were judged by the Green Media editorial staff based on innovation, marketability and application within the market.
"Development plans began on the JSV with our past experience and involvement in the UTV category," said Director of the Gravely Brand Bill Engler. "We understood that a market exists for a jobsite-specific vehicle that fits the needs of the contractor, so we ceased the production of our UTV, the Trekker, and decided to partner with an OEM to bring together their expertise of the UTV industry and our knowledge of the needs of the landscaping industry. The partnership allowed us to develop the ultimate work vehicle."
The Atlas JSV was launched on Sept. 22, 2014, with contractors getting their first look at the vehicle during the 2014 GIE + Expo in Louisville, K.Y. that October.
"Through our experience with our previous UTV, our customers were telling us they needed a vehicle to hold up the rigors of a landscape contractor," Engler added. "That led us to perform market study groups all over the country. We learned that there are many vehicles that can do work, but they are also trying to be everything to everyone. No one had a vehicle specifically designed and targeted to the jobsite."
Throughout development with the Polaris team, Gravely was able to do just that, and has successfully designed a vehicle that can support landscape contractors who work all day, every day. The Atlas MX-18 JobBox sets it apart. The 48.2-inch by 57-inch by 11.4-inch box can accommodate a standard pallet with the tailgate closed and has a capacity of 1,250 pounds. The machine also has a 1,900-pound payload and a 2,000-pound towing capacity. In addition, it's rugged exterior with dual headlights and ample interior, with seating room for three or six adults, makes it the perfect complement to any jobsite.
Interested in learning more? Visit www.gravelyatlas.com to see our vehicle's specs and request a demo.
Landscape and Irrigation remains the independent voice of the industries for which it is named, and reaches decision makers throughout the landscape and irrigation markets - including contractors, landscape architects, professional grounds managers, and irrigation and water management companies. Landscape and Irrigation is published by Green Media, a division of EPG Media and Specialty Information, Plymouth, Minn. For more information, visit www.landscapeirrigation.com.